August 16, 2017
Have you ever had that feeling where you need to be pinched because life’s too good that you must be dreaming? That’s us right now! Every year Inc. 5000 compiles a list to rank the country’s top 5000 fastest-growing private companies. The 2017 Inc. 5000 list was released, and guess what? We made the cut. […]
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April 10, 2016
Whether it’s safety training or a specific process that you want to relay to your employees, you have most likely put a lot of thought into your training video production needs. You probably even have your training information in order and you just need to start shooting your video. But, wait. There are some things […]
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March 1, 2016
Want to know a secret? No one trusts what you have to say about your business. Don’t take it personally, but the reality is that consumers are wary about self-promotional material. This is why potential consumers need to hear great things about your brand from other people – and this is where testimonial videos come […]
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January 4, 2016
Starting a video project can seem like a big task – there are a lot of moving parts and many things to consider. The first (and perhaps the most important) step is to get organized and focused during your planning stage so you can create a great video that accomplishes your goals. In order for […]
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March 26, 2014
Since the invention of smart mobile apps, more businesses are considering trimming digital budgets by tackling DIY video projects. While DIY videos may provide some immediate benefits, they are often not the best way to convey a brand’s story. Before tackling a DIY video marketing project, review the following risks.
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March 24, 2014
Whether they’re used to introduce new software, procedures, or company objectives, training videos are a valuable tool for businesses. Unfortunately, most employees who hear the words “training video” head for the door screaming – the opposite of the desired reaction. Instead, spend a little extra time and effort producing training videos employees want to see. […]
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October 21, 2013
Whether you’re trying to raise money to start a new business or are fundraising for a philanthropic cause, a Kickstarter video is going to be your primary tool in convincing potential donors to support your efforts. The beauty of crowdfunding is that it allows independent artists and entrepreneurs the opportunity to grow their dreams while […]
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October 14, 2013
We often hear about the challenges or fears about outsourcing your video production team. Outsourcing is a powerful strategy for businesses because when used correctly, it can be an opportunity to find a strong partner to help your organization grow, especially in areas where resources are limited. Every business at some point in time has outsourced a […]
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October 11, 2013
If you’ve ever wanted to create an explainer video to showcase your products, services, and business, or explain what you can do for clients, you’re not alone. It seems that explainer videos are everywhere these days – but most brands are approaching them the wrong way. By focusing on the right way to create an […]
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September 24, 2013
To a lot of people, a full fledged video production can be something new and a challenge. With a few tips, a good plan and some research, you can be managing video projects for your company like a pro.
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