October 11, 2022
A new design was recently released at the Google “Search On” conference with the primary goal of expanding search optimization into video content.
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July 11, 2018
Over the years we’ve seen our fair share of video productions. Everyone knows a bad video when they see one, but do you ever recognize a good one? Since we’re on a mission to rid the world of cheesy corporate videos, we thought it’d be a good idea to shine a light on great work […]
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August 16, 2017
Have you ever had that feeling where you need to be pinched because life’s too good that you must be dreaming? That’s us right now! Every year Inc. 5000 compiles a list to rank the country’s top 5000 fastest-growing private companies. The 2017 Inc. 5000 list was released, and guess what? We made the cut. […]
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August 16, 2017
After 13 years in the video production industry, we know a few things about developing, creating, and managing video projects. However, we’ve come to find that some clients want more explanation when it comes to these processes. There’s no doubt if you’re new to the video industry, the jargon can be difficult to understand. Here […]
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July 4, 2017
It’s no secret that video content has found a home on social media platforms. With the nature of constant updates, your text information could easily fall victim to the endless scrolling timelines. Luckily, some companies have found a successful way to break through the clutter: Video. Creating and offering video content is more important than […]
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April 10, 2016
Whether it’s safety training or a specific process that you want to relay to your employees, you have most likely put a lot of thought into your training video production needs. You probably even have your training information in order and you just need to start shooting your video. But, wait. There are some things […]
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February 26, 2016
Testimonials are a key ingredient for building social proof for your organization’s service or product. Instead of a brand simply insisting that customers love their product or service, customer testimonials give the apprehensive customer a different (and less intimidating) perspective. For businesses, this influence leads to increased trust, reduced skepticism, and higher conversion rates. Let’s […]
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February 25, 2016
With the explosive rise of websites like Vine and Instagram, there’s something to be said about keeping videos short. Brands are discovering that keeping videos “short and sweet” is often more effective than investing time and money into a complicated production. Though some statistics indicate that videos shorter than 3.5 minutes are preferred by viewers, […]
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February 19, 2016
As video evolves as the future of marketing, businesses that don’t use video are at an increasing risk of being left behind. But without a properly planned video marketing campaign, you may be destined to spend time and money without getting results. To create a successful video marketing campaign, consider these four crucial elements first:
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February 4, 2016
Video can come in many different forms and there are a variety of ways to connect with your brand’s audience. In today’s world, one of the popular ways for marketers to tell a story is through animation. Animated videos are very effective now because they have become more affordable and also circumvent some of the […]
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