April 10, 2013
With Facebook as the largest social media site on earth and YouTube the second largest search engine in the world, many brands are wondering which platform they should focus their marketing efforts on. While it’s best to invest in as many avenues as possible, each platform has different benefits depending on the goal of your […]
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March 28, 2013
Many businesses view videos strictly as a marketing tool for exposure and brand awareness. However, video content is versatile and can be used for numerous effects including improving conversion rates. Optimizing your company’s videos can advance your conversion rates and even help improve your site’s SEO over time. Several businesses have experienced a 46 percent […]
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March 21, 2013
I think that we can all agree, most things look cooler in slow motion. I’ll never forget the first time I saw someone shoot a bullet at 1,000 frames per second or break a water balloon on some poor guy’s face in super slow mo. Slow motion has been around since I was a kid, […]
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March 8, 2013
During the nine years that we’ve operated 522, the industry has changed quite a bit. We’ve seen video content migrate from DVDs to the web. In fact, we rarely encode DVDs at all anymore – they just aren’t practical. Videos aren’t just changing the ways businesses communicate; however. The increase in technology through iPads, laptops, […]
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March 22, 2011
Over the weekend, Mashable posted an article about this very topic. The article was originally included on the American Express OPEN Forum and outlines four innovative ways to use web video for a small business. The four methods that they mention are:
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