September 16, 2013
When you think of short-form video marketing, chances are that Vine and Instagram are the first two services that come to mind. YouTube wants to change that. With its August release of MixBit, YouTube has stormed into the short-form video scene with a massive twist. Original videos uploaded to MixBit can be up to 16 […]
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May 6, 2013
Pinterest is a very visual site. The most successful influencers on the website are those who are able to create the most engaging type of content for Pinterest. The site works best for marketers, companies and brands that are able to take advantage of every opportunity available to use video and image-centered content. Here are […]
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April 25, 2013
One of the most useful features for video creators on YouTube is the annotations feature. This allows creators to highlight certain text or links within a video. Unfortunately, not all creators know how to use annotations appropriately or effectively. As a result, many people find annotations annoying. But when implemented properly, annotations are a win-win […]
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April 12, 2013
With all major airlines clamoring for recognition through television ads and social media, it’s no wonder that many airlines are revisiting their online marketing plan. Consider the fact that Virgin America Airlines, Southwest Airlines, Emirates, and many others have turned to YouTube to focus their marketing needs. As the second largest search engine in the […]
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April 10, 2013
With Facebook as the largest social media site on earth and YouTube the second largest search engine in the world, many brands are wondering which platform they should focus their marketing efforts on. While it’s best to invest in as many avenues as possible, each platform has different benefits depending on the goal of your […]
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April 5, 2013
When we think of video content from YouTube, we often think about what it takes to get a video to go viral. There are some cases, however, where going viral isn’t a good thing. Instead, the video creator decides to upload a private YouTube video for professional use. While private YouTube videos have long been […]
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March 25, 2013
[vc_row][vc_column][vc_column_text]YouTube is the second largest traffic generator in the world – trailing Google. YouTube allows users and organizations to control their visual media, so it’s the perfect avenue to tell a story and establish your brand. Videos such as Kony 2012, created in 2012 and garnered more than more than 100 million views, are stark […]
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March 18, 2013
YouTube is the 2nd largest search engine in the world, and businesses should be taking advantage of video content! Because of the viral nature of the internet, more and more businesses are using video content to help grow brand awareness and develop their story. YouTube is an unusual platform in that it doubles as both […]
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